How LOQR increases User Experience by enhancing Face Match accuracy?

While security and compliance remain on being a crucial part of digital onboarding platforms, user experience is also becoming a structural aspect to consider. With the new added-value feature in LOQR’s Platform, called Face Match Accuracy Booster, it is now possible to reduce the False Rejection Rate (FRR) of every journey.  

Discover how we have improved user experience within the ID Document capture stage and how this integration has affected the success rate.  

What is Face Match? 

Face Match is a key feature in KYC and Identity Verification stages based on face recognition technology. Using AI, this solution can compare the photo taken during the digital account opening journey, for example, with the photo on the user’s ID document. By performing data analysis of a person’s face, which happens by analysing their biometric information, it is verified if there is a similarity in the facial features, and thus it is possible to determine whether it is the same person. 

Face Match is therefore a technology that contributes greatly to making the identity verification process more secure and accurate in LOQR journeys. This way, LOQR’s Platform improved how Face Match Liveness is validated, resulting in a better experience for all users.  

With Face Match detection, verifications are performed by automated systems that use Machine Learning and Artificial Intelligence to identify if the person in the photo/video is real and alive. 

What are the main advantages of this improvement to our clients? 

Previously, at the time the Face Match occurred on our journeys, the process was immediately rejected when there was an intervention of some external factor which could simply indicate that the conditions for the validation were not met. For example, the lack of contrast between the person’s face and the background, the existence of light reflection, among others. 

With the new developments made on LOQR’s Platform, mechanisms were added to perform multiple validations, allowing to discard failures caused by those external factors, ensuring security standards and without affecting the probability of accepting incorrect or forged images taken during the Face Match (False Acceptance Rate – FAR).  

Benefits 

– Strongly improved user experience.
– Increase successful journeys and, consequently, the conversion rate.
– Enhanced overall security while reducing potentially fraudulent activities.
– Meet regulatory requirements for secure authentication.  

By reducing the False Rejection Rate of the Liveness check, we are now able to increase the Face Match validation success rate, making the process more accurate and enabling a better user experience. In addition to the improved efficiency and an increased conversion rate in the authentication process, it is also possible to optimize the client’s investment. 

User Experience plays a key role in LOQR’s product development process 

Based on valuable data insights, we allow financial institutions to optimise processes, improving customer loyalty and accelerating their digital transformation. We strive to create the best user experience throughout all the stages of our complete and fully compliant digital journeys through an All-in-one Platform – KYC, Identity Verification, and Electronic Signature.  

We have been improving the experience for all users of LOQR’s Platform and, consequently, empowering clients beyond their digital business. Every business transformation is fuelled by customer experience optimization and our clients are aware that a better digital experience is linked to user satisfaction and, therefore loyalty. Aligned with this principle, LOQR is the right partner to develop reliable, seamless, and compliant journeys, without compromising the customer experience, creating a better connection between financial institutions that adopt simpler solutions, and their customers. 

Discover more about our previous platform improvements and how we’ve been increasing user experience levels on our Journey-as-a-Service Platform. If you still have questions, get in touch with LOQR Team.